SMS marketing is the most cost-efficient & environmentally friendly channel to put the brand forward to an active audience. SMS campaign is used to boost conversions and spark direct conversations about the brand.
For this kind of communication, Online Messengers like Viber and WhatsApp are perfect. You can use the customer database and let them know about the special offers and news of your company.
THE BENEFITS OF SMS MARKETING
- COST-EFFECTIVE:MS campaigns are more inexpensive than traditional forms of marketing and advertising
- DATA FRIENDLY
In addition to customer data like communication preferences, SMS marketing allows you to gather a wealth of behavioral data like what types of messages subscribers read and click on.
- LOW COMPETITION: Despite the near-universal usage of text messaging, the majority of brands still don’t take advantage of SMS as a marketing medium.
- COST-EFFECTIVE:MS campaigns are more inexpensive than traditional forms of marketing and advertising
- DATA FRIENDLY
In addition to customer data like communication preferences, SMS marketing allows you to gather a wealth of behavioral data like what types of messages subscribers read and click on.